Panagiotis Leontios

The DNA of the Entrepreneur

In Business on 28/04/2015 at 9:22 am

DNA model

Entrepreneurs are the lifeblood of the global market; their drive to create and grow new companies is what makes the system work. But not everyone is running out and starting new businesses all the time—it takes a certain kind of person to turn an idea into a business. You might think you should start a business because you have a great idea, but will you truly be able to make your business succeed?

Just what, exactly, are the precise traits and behaviors that characterize entrepreneurial leaders? That’s the question Ernst & Young set out to answer in its survey “Nature or Nurture? Decoding the DNA of the Entrepreneur.” Ernst & Young surveyed 685 entrepreneurs and conducted in-depth interviews with winners of the firm’s Entrepreneur of the Year award, and found that entrepreneurs share certain distinct personality traits. The report lays out these characteristics as a DNA model.


Read on “The DNA of the entrepreneur“.


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